AARP
Last week I groused about a decided lack of discounts from AARP. A day later, as I opened their latest missive, I thought that was about to change, but I was wrong.
They were offering "valuable life insurance information" for me.
Through AARP, I can have $50,000 dollars of term life, for a rate of "just" $51.04 a month, which is $612.48 per year. That is an effective rate of $12.25 per thousand dollars of insurance per year. But wait, there's more. The footnote says that the rate increases over time. How nice.
Actually, I already have life insurance. The coverage is for much more and the annual cost is about half. The effective rate for my existing policy is only $1.04 per thousand or about a twelfth the cost of AARP's offer. Plus, my rate is locked in for several years.
If this is the kind of discount I can expect through AARP, I'll need to rethink the "value" of my membership — because I am yet to see any.
They were offering "valuable life insurance information" for me.
Through AARP, I can have $50,000 dollars of term life, for a rate of "just" $51.04 a month, which is $612.48 per year. That is an effective rate of $12.25 per thousand dollars of insurance per year. But wait, there's more. The footnote says that the rate increases over time. How nice.
Actually, I already have life insurance. The coverage is for much more and the annual cost is about half. The effective rate for my existing policy is only $1.04 per thousand or about a twelfth the cost of AARP's offer. Plus, my rate is locked in for several years.
If this is the kind of discount I can expect through AARP, I'll need to rethink the "value" of my membership — because I am yet to see any.
Posted by Peter DeHaan at 9/17/2009 2:01 PM 
Categories: Marketing, Business
Tags: AARP term life insurance Peter DeHaan blog author Peter DeHaan Peter DeHaan Musings Musings of Peter DeHaan
Categories: Marketing, Business
Tags: AARP term life insurance Peter DeHaan blog author Peter DeHaan Peter DeHaan Musings Musings of Peter DeHaan
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